|

Many years ago, an enterprising young engineer, our founder E.C. [Ted] Dunn, had a vision to design and manufacture world-class radio communication equipment in Australia; products that would address medium volume niche markets both domestically and internationally. Today, almost 50 years on, this dream has been achieved. Sadly, Ted Dunn is no longer with us. However, his legacy lives on within the Dunn Family Trust and the Management and staff of his company Standard Communications Pty. Ltd. Standard Communications is a company established on the basic premise of delivering what the customer wanted and whilst the product portfolio and the size of the organisation bears little resemblance to our formative years, this underlying principle has not changed. People and markets differ not only from country to country, but also from town to town. Today we continue to adhere to this basic tenet and herein lies the key to Standard Communications’ well-documented success. We continue to listen to our customers; we continue to invest in our people and our technology and each year we continue to grow. The Standard Communications of today is somewhat different from those humble beginnings of the late 1950s with a staff of over 200, facilities in seven locations, three distinct business divisions, and markets stretching from Antarctica to Iceland. However, as we enter the first decade of the 21st century, competition has never been fiercer. Customer expectations are being infl uenced by a myriad of external forces, the Internet has provided consumers around the world with product information at the stroke of a computer key, buying patterns are shifting, loyalties are being constantly challenged. We, at Standard Communications, equate this rapidly changing environment with one of opportunity. Standard Communications is proud to remain a privately owned Australian company. We are equally proud of our continuing efforts in product design, innovation in customer service and quality control. Sustainable success can only be realised by dedicated commitment to excellence in every facet of our organisation. With our strong domestic presence through over 2000 accredited resellers, and our direct subsidiary in New Zealand, the future direction for Standard Communications is very clear. Through prudent research, imaginative products, significant technological investment and selection of strong international partners, we will continue to expand our global markets. An organisation’s performance depends on the effectiveness of the people who drive it. At Standard Communications we have an enthusiastic team of engineers, customer service, administration and product personnel, led by a professional executive under the stewardship of an experienced Board comprising of executive and non-executive directors. Standard Communications has recruited a talented and stable Management group, not only with specific expertise in their chosen discipline, but with the vision and ability to operate as part of a cross functional team. From rather modest beginnings in the late 1950s, Standard Communications has grown steadily to become a highly respected force both within the Australian electronics industry and, in more recent times, communication markets around the world. Our activities, whilst linked by the common thread of electronic communications, are suffi ciently diverse to ensure the organisation’s continued viability and prosperity through the 21st century. The major markets we address are:
TWO WAY RADIO COMMUNICATIONS - including 477 MHz farm radio and UHF commercial mobile and handheld transceivers complemented by a full accessory range, including power supplies, mounting hardware and antennae.
MARINE ELECTRONICS - where products like the GME EPIRB and stereos have gained a worldwide reputation for innovation, value for money and reliability.
TELEMETRY & DATA RADIO PRODUCTS - a range of simple, robust UHF systems, which can provide cost-effective remote control and monitoring facilities, whilst maintaining a high level of system integrity.
TELEVISION SIGNAL PROCESSING & DISTRIBUTION - GME Kingray MATV products recognised throughout the Asia/Pacifi c region for performance and dependability. Range includes terrestrial and satellite TV signal amplifiers, frequency converters, modulators and high power distribution amplifiers. To compliment our range of Australian designed & manufactured products, and to provide our dealer network with a complete product portfolio, we have entered into a number of strategic alliances with offshore manufacturing organisations. These external relationships are based on either an exclusive distribution agreement, or a contractual arrangement where an approved overseas factory will build products developed by our Engineers. The ability to share information is fundamental to mankind’s evolution, therefore when one considers the isolation and geography of Australia, it is clear why radio communications have played such an important role in the development of the nation’s infrastructure. Reliable radio access has been a vital component in such Australian icons as the Royal Flying Doctor Service and The School of the Air. It is also not surprising that innovative telecommunications should emerge as one of the country’s leading industries. For over 25 years the Australian rural community has enjoyed the benefi ts of GME’s radio communications. In the 1980s our range of 477MHz transceivers was instrumental in changing the face of farm communications, improving productivity and safety. Today GME telemetry and data radio equipment is introducing new levels of effi ciency in farming, viticulture and many associated rural activities. In the 1990s the GME Electrophone TX4000 series of mobile transceivers revolutionised the Australian UHF radio market. By offering a unique feature set, including totally integrated multichannel selcall facilities, remote mounting capability and unprecedented aesthetics married with tough, durable mechanics, the TX4000 family became the standard by which all other radios are measureda. Around Australia, customers like State Emergency, Ambulance and Police Services, Highway Patrols and the Rural Fire Brigades, are all well aware of the reliability and service that are the hallmark of Standard Communications and GME Electrophone products. Technical excellence lies at the very heart of every GME radio product, from the Design Engineers, through the factory assemblers, test technicians, to the sales and customer service teams that support the products in the fi eld, each individual has commitment and an unerring pride in the quality of the GME product. Such a combination of expertise and resources ensures GME remains at the forefront of radio communications development. We maintain our investment in technology and as customer needs change, we design radio communication products that continue the tradition of exceptional performance, innovative features and value for money. From the smooth waters of Australia’s North West shelf, through the turbulent and often unpredictable Bass Strait, the savage magnifi cence of the Pacifi c Ocean and on to the wonders of the Great Barrier Reef, the sea is an integral part of Australian heritage. GME’s approach to marine product development is somewhat different to most of our competitors. Our founder, Ted Dunn, was an avid sailor for most of his life, and his fi rst-hand grasp of a mariner’s needs coupled with his engineering expertise provided the catalyst for many GME marine products. A number of our staff and Managers continue to maintain a direct involvement in the marine industry. This interaction ensures customer feedback is continually channelled into product enhancement and the generation of new product ideas. Since the early 1970s GME has been at the vanguard of marine electronics in the Australian region. The blending of hands-on experience with creative software engineering has produced a host of innovative GME Marine products including the world’s fi rst VHF transceiver with totally integrated direct dial telephone facility, the compact size COSPAS/SARSAT compatible EPIRBs and the GR series of marine stereos. All proudly bear the GME logo. All GME marine products undergo stringent testing to ensure they will provide years of trouble free service in the harsh marine environment. We are also sensitive to product aesthetics; our goal is to achieve a harmonious balance between good looks and practicality. Since the distant days of the monochrome VHF service, in fact for almost as long as television has been available in Australia, we have been one of the major players in the TV service industry. In the 1960s and 70s Standard Communications revolutionised the Australian MATV market with the Kingray range of broadband high power distribution amplifi ers. With the advent of colour television, and the more recent conversion of most areas to UHF channels, GME Kingray products continue to be the preferred choice of discerning system engineers and installers. The success of the GME Kingray product range evolves from carefully listening to our customers, being intimately involved in our markets, having the foresight and vision to take a perceived problem, converting it to an opportunity and generating a practical solution. As we enter the new era of Digital Television services in Australia, our research and development efforts have accelerated to ensure the compatibility of GME Kingray product offerings and to enhance the range with additional products that meet and surpass our customers’ expectations for quality, performance and price. Our sustaining objective is to provide GME Kingray customers with not just the most appropriate product for the job, but to ensure the ongoing delivery of professional customer service that has become the hallmark of the industry. The unrivalled reputation of GME Electrophone and GME Kingray products for quality, coupled with the manufacturing philosophy of only selecting components of the highest standard, is evidenced by the number of Australian Government and Armed Forces contracts awarded to the company for the supply of conventional and custom products. The manufacturing and quality operations within Standard Communications stand as an example of the total commitment to manufacturing excellence, through state-of-the-art technology. The heart of the process is the integration of robots to the production line. With the application of surface mount technology and automation, complex printed circuit boards can be assembled in a fraction of the time taken by human hands, with 100% accuracy. Wave soldering has been replaced by ‘Solder Refl ow’ technology allowing the boards to be assembled and soldered in one process. The result is unparallelled quality, performance and reliability. Product Development is the blending of ideas from the marketplace, management and Research & Development. A dedicated project team is formed to examine every aspect of the development cycle. New technologies are utilised to ensure optimum performance and reliability. Standard Communications’ corporate headquarters at Gladesville cover an area of 76,000 sq. ft., (7060 sq. metres). The factory incorporates state-of-the-art engineering and test laboratories dedicated to the design of long term products suitable for local production. Further utilisation of CAD/CAM technology, SMD manufacturing, Refl ow Soldering techniques and automated assembly will ensure the continued success of Standard Communications’ Australian made products. The GME Electrophone and Kingray brands maintain their marketleading position through exhaustive research, quality and reliability. All this is coupled to a comprehensive TQM programme including an ISO9002 accreditation. |
|
|
|